HDPQ's are designed to be convenient to set up while establishing a new tough and modern design language for Dranetz. Machineart handled all aspects of the physical design working in collaboration with Dranetz engineers to define the electronic components arrangement and product volume, in addition to engineering the plastic parts and assembly for production.

The Wave is the latest generation of sub-micron Particle Size and Zeta Potential analyzers used in particle size measurement down to 0.8 nm for the manufacture of drugs, chemicals, pigments and other industrial compounds.

Machineart handled appearance design, part design for both the plastic exterior covers and internal process module, the sheet metal chassis, the making of an initial appearance prototype and production documentation.

Acorn Drop is a new technology NMR instrument designed to help scientists, researchers and corporations improve the performance of nano- materials by measuring the surface area of particles or droplets dispersed in a liquid.

Machineart’s design won Instrument Business Outlook’s Industrial Design Gold Award for analytical Instruments in it’s 2011 competition. Primary goals were visual differentiation, ease of assembly, and design for low volume production.

The i-Station display phone is designed to work in a business local area network with an LCD display that provides access to company-wide directories and intranet. The design language was developed to visually express the pleasure of person to person communication rather than look like an impersonal tool.

The shapes are curvy and the surfaces slightly swollen to convey the sense that there is another person at the other end of the line. Color was chosen according to prevailing color trends in the Japanese business market.

The availability of lower cost large format LCD displays made it possible to design a copier user interface that is much easier to understand. By making more complex features available through the graphic display, the most often used functions are laid out on top of the panel and the keys designed to be large and color coded.

The same design standard is applied to all Ricoh copiers, large and small alike, making it easy for users to understand the operation of any model.

This Point of Sales Terminal was designed for the Japanese market and Fujitsu’s major customer, the Matsuya Department Stores. To its elegantly shaped profile is added a transaction tray for setting down change and credit cards, consistent with the Japanese custom of handing change back to customers on a separate tray.

Avaya’s internal industrial design group assigned us the task of developing a new design language for their multiple lines of products that include rack mounted switches, floor mounted switches and telephone hand sets. Each product looked as though it was made by a different company.

Our design study proposed a consistent application of shapes, colors, textures and graphics to each product type tying them together into a recognizable product family.